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Compact by Design was created to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, these products require less packaging and become more efficient to ship. At scale, small changes in product size and weight lead to significant carbon emission reductions.

Focus on sustainability is crucial, as even minor adjustments in product dimensions can contribute to lower carbon footprints. We developed Compact by Design to recognize items that, despite their similar appearance, employ a more optimized design. By eliminating unnecessary air and water, these products need less packaging material and are more cost-effective to transport. When multiplied across vast production and distribution networks, these small differences in size and weight accumulate into substantial reductions in carbon emissions.

There are numerous ways for products to qualify under the Compact by Design program. The key is identifying opportunities to streamline the physical attributes of an item without compromising its core function or user experience. This could involve reducing excess packaging, minimizing the product's overall dimensions, or optimizing the density of the contents. Even subtle changes like this can have a meaningful impact when implemented at scale across a company's portfolio or an entire industry.

The drive towards greater sustainability requires a multifaceted approach, and Compact by Design is one tool to help organizations identify and act upon opportunities to lower their environmental impact. By focusing on seemingly minor adjustments to product design and dimensions, businesses can realize tangible improvements in their carbon footprint without radically transforming their underlying operations. This balanced, incremental strategy is often more achievable than sweeping overhauls, making it a pragmatic pathway for many companies to enhance their sustainability efforts.

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